I was part of the rebranding of Stella Artois, leading the package design for a special edition launch that brought a fresh, sophisticated look to the iconic brand. This exclusive design was unveiled at custom-built stands in São Paulo’s most prestigious shopping centers, creating a high end and immersive brand experience.

The packaging refresh honored Stella Artois’ heritage while embracing a modern aesthetic, reinforcing its premium positioning in the market. Through elegant details and refined materials, the launch seamlessly connected tradition with contemporary elegance, engaging consumers in a unique and memorable way.